American actress Eva Longoria has reportedly filmed a raunchy new Valentine’s Day advert for L’Oreal Paris Men Expert, according to reports.
The global ambassador for the Paris-based beauty brand, 37, has featured in several advertising campaigns for the women’s beauty range since she was signed in 2005.
The Texan-born beauty has turned her attentions towards promoting L’Oreal products for men in the one-off television advert, which is due to air in the UK from today.
In the advert, viewers are asked what they want from their men this Valentine’s Day before the former Desperate Housewives star displays her steamy flirting skills.
“Want to get the best out of your man this Valentine’s?” they are asked, shortly followed by: “Let Eva Longoria show you how to flirt it out of him.”
Longoria then strikes several seductive poses for the camera while seducing a male model who she attempts to turn into a clean, shaved and moisturised heartthrob.
Flaunting her perfect body in a tight white dress, Longoria then provides a step-by-step guide for women to achieve the same results with their men using products from the L’Oreal Paris Men Expert range.
L’Oreal appear to have followed in the footsteps of fragrance firm Chanel No.5, who trail-blazed a male/female role reversal last year when Brad Pitt promoted a fragrance for women.
